Rating Determinants Factored in E-Commerce Decision-Making
نویسندگان
چکیده
منابع مشابه
Rating Determinants Factored in E-Commerce Decision- Making
The user-generated content (UGC) Web sites are gaining popularity for a wide range of media content, such as news, blogs, forums, and open-source software. Instead of relying on information on company Web sites, users benefit by reading reviews written on UGC Web sites by consumers. Online evaluations are usually informative and reduce the information asymmetry. This study examines the problem ...
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ژورنال
عنوان ژورنال: International Journal of Applied Management and Technology
سال: 2015
ISSN: 1544-4740
DOI: 10.5590/ijamt.2015.14.1.01